50 Cent got some interesting help for his first Street King energy drink commercial. He recruited “Jersey Shore” star Pauly D (who is signed to his G-Note record label) and comedy legend Joan Rivers to help spread the word.
50 said: ”We’re shooting the first commercial for my Street King project. It’s exciting, I got Joan Rivers here. I got Pauly D, a real oddball group. We felt like it would hit different targeted audiences.”
“When I developed the concept for this actual project, we thought about my experiences traveling in Africa. And I wanted to do something ’cause of how bad famine does in Africa. So we partnered with United Nations World Food Program in order to provide a meal with every actual energy drink. So I’m excited about that.”